CITY READING SERIES

Logo design, hand lettering, and brand guidelines for City Reading Series, a poetry reading event connected with The City College of New York’s MFA Creative Writing program.

In conversation with City Reading Series founders Samantha, Alyce, and Virginia, I dreamed up a character inspired by City College’s medieval-style gargoyles, 1970s psychedelia, and the spooky city at night. The square icon references illuminated manuscripts, and the modular lettering can fit vertical or horizontal applications. I also established brand colors and complementary fonts so the organizers can put together simple posters for poetry events.